Alex Ciccone: “Change” Promo Campaign



Alex Ciccone 'Change' Promo Campaign - Promo Card


Looking to make a splash with the upcoming release of his debut single "Change", Canadian classical-pop singer/songwriter Alex Ciccone set out on a Canadian cross-country radio tour.

Alex offered listeners and fans the opportunity to download the pre-released track through his website by means of a cross-platform campaign, promoted on his website, Facebook fan page, Twitter page and through live appearances. Brandon created and implemented new banners for his website and Facebook page, a complimentary background for Twitter, and a promotional flyer to be handed out at live events.

Client: Alex Ciccone Music
Company: BrandonGasner.com
Role: Freelancer

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